Reports have been pouring into Google this week regarding their Google Instant Previews tool and how it is making a mess of analytics data. The problem happens when a searcher rolls his mouse over an instant preview. The image is revealed and the preview is logged as an actual visit on some analytics software. So if you wondered why your hits were up so drastically this month this debacle could well be the reason. Potentially this could be messing with your bounce rate and time on site stats, and may have left you baffled as to why particular trends have suddenly occurred.

It seems like an obvious thing to Read more