Pay Per Click AdvertisingWaiting on organic seo services to produce results can be tedious. Some results materialise quickly whilst others will have you disappointedly checking your rankings on a daily basis. It all depends on your choice of keywords really. For example I put up a website a couple of months ago and already I rank 5th in Google for my main keyword. Thing is, the market I am operating in is niche, so it wasn’t too difficult to rank, but it is difficult to convert the relatively small amount of traffic into sales – six of one half a dozen of the other. Read more

SEO BlogI was out for drinks the other night at some fancy cocktail do up town; you know the deal, swanky hotel, designer suits and egos working at full capacity. It wasn’t really my scene but I was invited by another seo consultancy firm I know so I obliged and dusted off my whistle and flute (suit).

The night was going fairly well, and I wasn’t planning on doing any seo consultancy, until some guy approaches me saying he had Read more

Web Design & DevelopmentAs an seo specialist I am looking to achieve maximum web optimisation and the highest website ranking for my client. This can be problematic when a client comes to me with old site design where the designer is no longer around to make changes. Older site designs will more than likely require major structural change to achieve a high level of SEO Quite often the client will need to consider reworking the entire website. Problems may also arise if I need to tell the designer of a newly built site that changes need to be made for SEO purposes, a designer can take a critique of Read more

Link Building - SEO

Traditionally linking has been thought about as exchange. In the beginning people swapped links with friends’ websites as a way to get noticed by people that visited that particular site, and, for a time, the internet was so novel that people did check link sections just to see who the links directed them too. It was almost fun, I guess. But then the internet exploded with a million and one better things to be doing, and traffic increasing techniques just weren’t that easy anymore.

Linking is no longer a one dimensional activity; Read more

In your quest for a top ranking site you are probably wondering how you can achieve those sitelinks under your website listing in Google, well before you start bugging your web optimization firm I will give you a brief overview of these infamous Google presents. These sitelinks are an effective web marketing tool, if you can get them to appear that is.

Sitelink Example:

Harrods – Luxury beauty and fragrance, fashion accessories, gifts
Shop the world’s most famous luxury department store online. At Harrods.com you will discover luxury gifts for every occasion; exclusive beauty products, 
www.harrods.com/ – Cached – Similar

Accessories
Contact Us
Store Guide at Harrods London
Gifts
Men’s
Food Halls
News & Events
Children

Now, many people presume Google only award these treats to big name brands/websites that Read more

SEO Company?When it comes to hiring an SEO service provider knowing where to start amidst the myriad of companies out there is a daunting task. But it needn’t be so. With a little common sense you can soon sort the men from the boys as it were.

SEO Analysis of an SEO Company

If you were buying a kitchen and the salesman directed you towards a particular brand for which he said he had installed in his own home, you wouldn’t know if he was spinning you a line just to clear some old stock. You certainly Read more

Ethical SEOBeing the internet nerd that I am, I spent part of my Sunday afternoon scouring the web doing some research on landing pages. I stumbled on one page that really caught my attention for more than one reason. This was a landing page for a professional seo firm selling their services via some aggressive yet good marketing techniques. Listed on the page were their ‘keyword achievements’ for particular clients. It made for very impressive reading; they had secured the number 1 Google spot for many highly searched keywords. Read more

Google CaffeineGoogle Caffeine has got every organic search engine optimisation company busy explaining to clients how their website will be affected by the new changes to Google’s search algorithm. Last week we looked at Google Caffeine from the perspective of a search engine consultant, so in this post we cover a few essential things you should know as a website owner.

Google Caffeine – Up To 50% Fresher Results

Google Caffeine is not a change in how Google Read more

Google CaffeineGoogle tweaks its search algorithm 600 times a year, in fact Google execs meet twice a week to discuss the search facility that so many careers and lives have come to depend on. The slightest change in Google search means a drastic change for SEO firms and the businesses that rely on them to optimise their sites for the web. Last week Google announced that it was finally implementing the long awaited ‘Caffeine’ concept, a completely new way of looking at ‘search’. Read more

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